I love my job as a freelance Stylist and Author, over the past 10 years I’ve worked with some amazing people and brands on lots of exciting projects. I style look books, events, sets, and compile decorating, inspiration, craft, shopping and lifestyle features for magazines and companies. I’ve recently been working with Country Living UK, Country Homes & Interiors, Sony, Dobbies Garden Centre and Wayfair. Each month I have a double-page column in Modern Gardens magazine where I share my styling tips and on trend ideas. I am also the author of eight best-selling Interior / Garden books which have been published in over 8 different languages and are sold Worldwide.
I’m passionate about every job I take on, I give it my all to find the perfect location and props in order to create the best images / events / projects I can. Before and during a photoshoot or styling project I’m highly organised with every angle covered, I’m adaptable and dependable and always creative. I have a great resource of props and if I can’t loan, hire or borrow something needed for a shoot I will call upon my own craft skills and make the items required, in the past this has involved sewing, painting, baking and floristry.
My Work
Please click below to see a selection of work examples from editorial, commercial and event styling projects.
My Books
I am the Author of eight best-selling Interior and Garden books, published by Ryland Peters & Small. My books are sold around the world and have been produced in over eight different languages.
I enjoy coming up with the theme of a new book, researching locations, prop souring all the elements, then art directing and styling the shoots. I then write the book’s copy to layout.
Buy my books on amazon
My Clients
My work has been featured in the following UK publications:
Elle Decoration | Living Etc. | Ideal Home | Marie Claire | Red Magazine | Country Living UK | Country Homes & Interiors | Homes and Antiques | Prima | YOU Magazine ( Mail on Sunday) | S Magazine | Mollie Makes | The Lady | Confetti | House and Home | Period Living | The English Home | Coast | Wedding Magazine | Daily Mail | Hello Magazine | The Simple Things | Evening Standard | The Metro
USA and Europe Publications include:-
Flow magazine | O at Home | Romantic Homes | KK Living | Elle Decor | UPPERCASE | New York Times | Lotus Publishing | Masion Chic | Family Circle | Airadne At Home
My commercial clients include:
Valspar Paints | Hotpoint | Tesco | Talking Tables | Next | Byron & Byron | Easy Jet | Sony | 24 Productions | Dobbies | Plasticote | Wayfair | St Tropez | Asda Magazine | Avon | Eaglemoss | Arcadia Group,
“Selina has styled everything from seasonal craft and style shoots to experiential shows for Country Homes & Interiors. Selina’s secret is that she knows our audience of upmarket women inside out and is always spot-on with her inspirational ideas”.
Modern Gardens Magazine
Since May 2017 I’ve been writing and compiling my own monthly double-page column for Modern Gardens Magazine. I share my insight’s into the latest trends and provide tips for incorporating these when styling gardens and outside spaces.
Selina Lake - Guest Speaker & Styling Demonstrator
I have been invited to host talks and present demonstrations on styling Interiors & Gardens and the latest StyleTrends. I have hosted Masterclasses on the use of colour and attended lots of book signing events aswell as being interviewed for Belgium TV Show, Shoot and Mollie Makes Magazine Productions. I feel fortunate to have worked with the following Brands and Events:
SONY | Liberty London | Anthroplogie | RHS Wisley Gardens | RHS Hampton Court Flower Show | Red Magazine | The Design Junction | ICHF Events | Prima Magazine | Prima Handmade show | Knitting and Stitching Show | Country Homes & Interiors Magazine | CH&I Shows | Homes & Antiques Magazine | The Decorative Living Fair | Belvoir Elderflower Festival
Latest Blog PostsALL My BLOGs
Last month I was commissioned by Dobbies Garden Centre to Style my dream photoshoot inspired by Prince Harry
On Tuesday my new book Garden Style was officially published and went on sale across the world. This
I love styling cover shoots, so it was such a pleasure to style the February 18 cover for